Features
Everything below is a capability the platform actually has. Where a limit exists, the limit is stated.
Sourcing and rights
The platform finds candidate source material across licensed catalogues and open-licence archives, and records the licence class, the permitted territories and the permitted platforms for each piece of material it keeps. Material whose licence is unknown or restricted does not enter a video — the rights gate refuses it rather than flagging it for later.
Editorial and script
Each video starts from an editorial angle: the single point the video is making. The script is written to that point and reviewed against the source material, so a claim that is not supported by the sources does not get narrated.
Narration and subtitles
Narration is synthesized from the reviewed script, and subtitles are timed to the narration rather than guessed. Subtitle layout is verified as part of technical QC — a subtitle that would fall outside the safe area fails the check.
Music with a rights record
Music is selected from catalogues with machine-readable licence terms. Every selection carries the licence class, the commercial-use permission, the allowed platforms and territories, and an expiry where one exists. If nothing clears for a given video and platform, the video ships narration-only. There is no "probably fine" state.
Originality
Before a video is finished, it is compared against the channel's own catalogue across multiple dimensions — script, structure, visuals, framing. A video that is too close to something the channel already published is sent back for regeneration, and one that cannot be made distinct after repeated attempts is rejected outright.
Technical QC
Every render is probed: container, codecs, resolution, frame rate, loudness, true peak, black and freeze detection, first and last frame readability, subtitle and attribution layout, timestamp monotonicity. A render that fails does not reach review.
Review before publishing
A finished video reaches a review state and stops. Publishing is always a separate, explicit action taken by the creator on a specific video.
Publishing to a creator's own accounts
Creators connect their own accounts and choose, per video, where it goes and with what settings. For TikTok specifically, see the TikTok integration page — it describes exactly which TikTok capabilities are used and which are deliberately not.
What the platform does not do
- It does not automate engagement — no likes, follows, comments or views.
- It does not modify a creator's profile on any platform.
- It does not post anything without an explicit per-post confirmation.
- It does not use undocumented platform endpoints or replay browser traffic.
- It does not attempt to bypass a platform's verification or rate limits.